You're sitting on a database of people who already know, like, and trust you
You've just kinda ghosted them…
Your founder’s brain is focused on a million things (so email falls down your to-do list month after month)
You've got ideas for your EDMs (but you don't know how to turn them into a strategy that actually converts to $$$)
Your automations have been set up for ages (but you’re afraid to touch them in case you break something)
Honestly, when it comes to email, you’re not even sure what “good” looks like.
Handing over your email feels a bit scary
You may have tried using an agency.
But after a few months of templated content that sounded suspiciously like Claude, you started questioning what you were actually paying for.
As a copywriter-turned-email-strategist, I’ve worked with 50+ founders and brands.
So when you work with me, not only will your brand voice stay intact (because I will personally write your emails for you), but you’ll get a bespoke strategy tailored to YOUR goals.
Apply to work with meWhat having your email dialled in looks like →
28% → 62% open rate
for an ecom brand in 1 month
0 → 5K subscribers + 49% open rate
for a client in 3 months
0 → 30K subscribers + $200K revenue
for a B2B newsletter in 2 years
What my clients say
Charlotte played a key part in the growth of our newsletter, Your Attention Please. She’s always driven to achieve continuous growth and improvement across every project and is an absolute pleasure to work with.
The Attention Seeker
As a creative with a brain that goes a million directions at once - Charlotte understands how to get the right content out of me, how to distill it into messaging that’s easy to understand. She takes you on the journey of how to sustainably nurture your subscribers.
Clueless
The email copy Charlotte has created sounds exactly like me, rather than the jumbled mess I had before. She's organised, proactive, highly knowledgeable (truly an expert in her field), and also has excellent technical skills when it comes to email deliverability.
Flutter Lash Extensions
Brands I've worked with
How I help you maximise your email in 3 steps:
1 /Strategy Mapping
I'll get to know your brand, goals & tone of voice. Then I'll develop your bespoke email strategy.
2 /Optimising your setup
Your automations & platform backend will get a tune-up so your emails actually get opened (and stay out of spam).
3 /Running your emails
You can focus on scaling your business while I sort your email content & strategy for you.
